Optimizing strategic planning for revenue growth: DataGen and Sg2 resources

11 a.m. - Noon

This event is open to HANYS members and non-members.

The last three years have challenged health systems as they have been forced to realign services; first, to address the demands of COVID-19 and later to meet pent-up demand for services, all while addressing community health needs, competitive positioning and right-sizing of services. With the pandemic as a catalyst, today’s healthcare market is increasingly influenced by new business models aimed at delivering superior healthcare experiences. Healthcare is seeing a rapid shift to consumer-centric care models — fundamentally changing the way your healthcare systems will compete for market share and revenue. Depending on your local market, one or more of the disrupters/game changers below are already winning by altering how and where patients enter the system, short-circuiting the traditional patient journey and capturing a growing slice of market share and patient revenue.

• Digital/big tech/telehealth brings affordability and digital enablement.
• Payers as providers are tuned to deliver integrated, value-based care.
• Retail clinics understand the consumer mindset and are offering easy care access and convenient, pleasing experiences.
• VC- and PE-backed medical groups use new sub-segmented, highly tuned care models to personalize the patient journey.

These are today’s new trends to track — and these change agents will increasingly challenge your volume and revenue growth. To compete and stay relevant, your health system must take a more balanced approach to its near-, mid- and long-term growth that both establishes and maintains top-line control.

With these high stakes, having the optimal portfolio of analytical tools is critical. DataGen, building on its decade-long relationships in providing analytical tools, has partnered with Sg2, the nation's leading provider of analytical planning tools, to offer HANYS members a broad suite of analytical solutions. This webinar will feature customers' experiences using Sg2's suite of analytical tools and how, when partnered with DataGen's customized customer service and training, these tools helped their organization optimize its strategic planning for enhanced revenue growth. There will be a special focus on Sg2's new "claims-based" products which provide an in-depth analysis of market dynamics.

Speakers:

Al Campanella, President, DataGen

Wayne Durr, Director, Market Planning Products, DataGen

Jim Jacobsohn, National Vice President, Sg2

Nicole Mathison, Analyst, Market Planning Products, DataGen

If you have questions regarding registration, please contact Registration Support at learning@hanys.org or 518.431.7867.